How Accessible is your website?
I recently received a link via Facebook for a site, which failed to open because I was viewing the site via a mobile browser.
When I pointed this out to the site owner, their comment was “well I don’t want people on phones on my site”. Whilst their response was meant in jest, it did actually highlight a very important point that many web designers fail to appreciate when designing websites with ever more advanced and complex content structures. Whilst Browsers are becoming expected to deal with ever more complex scripting and dynamic content structures, the mobile browser is still often unable to process even css let alone javascript, php and flash.
As an example of how not being able to read css can affect a page, see the two following examples:
Hawkinzwebdesigns – this uses css to structure the page layout
Hawkinzwebdesigns – this has css disabled
And with the ever increasing use of phones, and mobile computing devices to connect with the internet, it is becoming an increasingly important aspect that web designers have to consider.
So what does this mean – most websites built more than 5 years ago will be largely accessible to mobile browsers, but newer websites will be less likely to be so ‘readable’ There has been a move by some companies to detect mobile browsers and build mobile browser friendly websites, eg facebooks mobile website is m.facebook.com which reduces the content per page to make them faster loading, and keeps what content is provided to the ‘basics’.
One easy solution for website designers is to include a “mobile” link near the top of their home page to link to a more mobile friendly version of the site. Making a mobile friendly copy does mean more work, as you will find yourself duplicating content often. But at the heart of mobile content is the idea of presenting information in a more easily manageable way. As Facebook shows, you can still use dynamic content in a mobile page, but you have to re-think how you present the information.
This is the ultimate question a good website designer has to face repeatedly – “how am I presenting the information, and is it the most appropriate way for my viewer?” NOTE: the best way for your viewer does not always mean the lowest common denominator, nor does it always mean the most eye-catching way. Often it is about understanding where your viewer is coming from, and what they are expecting to see.
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This Blog is a reflection of some of my views and experiences of The internet and Internet Marketing
Jude Mayen Says:
I enjoy reading the valuable information you offer in your articles.Great post, You make 100% right points in a concise and pertinent fashion, I will read more of your stuff, many thanks to the author
Posted on January 22nd, 2010 at 12:24 pm
Robert Lawson Says:
The topic touched on above highlights a subject which
web designs should be very aware of. How many visitors
are simply lost because the web designer has not
taken into account the tools / instruments of business
that there potential customers will be using. How
many designers actually take time to test their
designs on computers or mobiles of 4 to 5 years or
old as the writer highlights. What also needs to be
very seriously considered especially when marketing
to the BABY BOOMER MARKET is the size of the
websites FONT. YES! I can hear you all saying well
that is adjustable or can be changed. Think it
through if I am mentioning it, then it must be
a problem. Yes! have more than 20 years experience
with computers and YES! I am of the BABY BOOMER
ERA and YES! my eye sight is failing me and it
is a cause for concern when a weibsite has small
font – it leaves me no choice sometime but to search
for an alternative website. Think about that with the
mobile set as well.
Thank you team for the good article, should get a few
go getters thinking.
Posted on January 28th, 2010 at 6:44 pm